UI/UX Refinement
& SEO Optimisation
DocoSoft provides specialist software solutions in a competitive and technically demanding market. While the product itself was strong, its digital presence needed clearer positioning and improved discoverability to better communicate value to prospective users without disrupting existing strengths.
Hut Eight worked with DocoSoft to refine how the platform is presented and discovered online, focusing on targeted UI/UX improvements alongside a structured SEO strategy. The aim was to improve clarity, strengthen visibility, and support growth — while preserving what was already working well.
Key Capabilities Delivered
- UI and UX refinements to improve clarity and usability
- Content structure improvements to better communicate product value
- SEO optimisation to strengthen discoverability in relevant searches
- Performance and page-structure enhancements
- Conversion-focused improvements without major platform disruption
- Ongoing optimisation and refinement support
Shaping and Building the Platform
Content & Experience Optimisation
The focus was on simplifying presentation and improving user understanding. We refined layouts, messaging hierarchy, and navigation to ensure visitors could quickly grasp what DocoSoft offers and how it supports their needs.
These changes improved engagement and usability while maintaining familiarity for returning users, creating a smoother experience without unnecessary redesign.
Technology & Engineering
From a technical perspective, we implemented SEO and performance enhancements across site structure, metadata, and page speed. Improvements were carefully introduced to avoid disruption, ensuring stability while delivering measurable gains in visibility and performance.
The result is a clearer, more discoverable digital presence that supports DocoSoft’s growth while respecting the integrity of the existing platform.
– – –
Plan & Architect
We define the system foundations, requirements, structure, data flows, and technical decisions, ensuring the solution is robust, scalable, and aligned with the project’s goals.
– – –
Build & Integrate
Our engineering team develops the core functionality, implements integrations, and structures the system to ensure reliability, security, and performance across all components.
– – –
Test & Deliver
We validate the system through functional testing, security checks, performance optimisation, and final refinement before release, ensuring it works exactly as intended in real-world use.
Client
Feedback
Hut Eight helped us refine how DocoSoft is presented and discovered online. The improvements to UI/UX and SEO brought greater clarity to the product and supported stronger visibility without disrupting what already worked.
Lauren Simmons
DocoSoft
